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The Launch Box Founder Amy Zwagerman

Are you ready to  supercharge  your marketing?

If you want your marketing to have more impact, stop doing the same thing as everyone else and create a strategy fueled by your  passion + purpose  instead.

The Launch Box Founder Amy Zwagerman

Are you ready to  supercharge  your marketing?

If you want your marketing to have more impact, stop doing the same thing as everyone else and create a strategy fueled by your  passion + purpose  instead.

Unlock your Marketing Potential

Marketing Jam is your go-to destination for invaluable  marketing insights, tools, and support.  Join today and take your business to the next level.

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ABOUT

Hi, I'm Amy!

I'm an ex-fortune 500 marketer-turned-educator-turned-fractional CMO (try saying that 3 times fast) with 25+ years experience crafting custom marketing strategies for everything from global media and entertainment properties to startup and small business ventures across more than 15 industries. My mission is to help business owners like you reach  marketing nirvana  by tapping into what makes your brand unique! I'm glad you're here.

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As Seen In

  • Businesses with a unique and memorable identity can more effectively set themselves apart, leading to increased performance.

    Chart showing that brands with a well-defined & articulated purpose grow 2 times faster than those without

    On average, brands with a well-defined & articulated  purpose  grow twice as fast as those without

    Source: Harvard Business Review (2021)

  • Aligning your marketing strategy with your purpose tells customers what you stand for and gives you a memorable story to tell. 

    Chart showing that brands with consistent messaging generate more revenue than those that don't

    Brands that deliver  consistent 

    messaging generate an average of 10-20% more revenue

    Source: Marq (2021)
  • Consumers expect companies to do good in the world and are making purchase decisions based on shared values and beliefs.

    Chart showing that 8 out of 10 (82%) consumers want a brand's values to align with their own

    8 out of 10 (82%) consumers
    want a brand's  values  to align with their own

    Source: Forbes (2024)
  • Putting 'why' at the heart of your strategy ensures the business operates in alignment with its values and blazes its own trail.

    Chart showing that 63% of consumers prefer to buy goods and services from companies they consider to be authentic

    63% of consumers prefer to buy goods and services from companies they consider to be  authentic 

    Source: Accenture (2024)

Passion + purpose is what makes your brand unique -- it's the inner voice that made you want to start a business in the first place, it's the thing that motivates you to keep going every day, and it's what turns an average run-of-the-mill strategy into something  extraordinary.  

 passion+purpose

WHY

25+

Years Experience

>1K

Product Launches

>15

Industries

100's

of Founders Advised

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is a proud partner of the following startup communities, advisor networks, small business enablers. Ask me how I can help.

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Connect

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Marketing Community

Unlock your marketing potential with  Marketing Jam  -- your go-to destination for invaluable marketing insights, tools, and support. Only on Substack.

Learn

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Marketing Education

Uplevel your marketing game with an interactive course from the Launch Box  Marketing Academy  that will take you from novice to pro. Coming soon.

Engage

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Marketing Leadership

Unleash the full potential of your business -- collaborate with a  Fractional Marketing Leader  to craft a custom strategy that will give you a leg up.

MARKETING SERVICES

OUR CLIENTS & COLLABORATIONS

When I say Clients & Collaborations, I really mean it. I make it a point to get to know everyone I work with because I operate as more than a resource -- I'm a part of the team. I can't be an effective marketing leader if I don't know what makes my clients (and their businesses) tick.